The pussyhat – a piece of design history in the making.
By Mads Quistgaard, Design Partner at Urgent.Agency
Today is International Women’s Day and women all over the world will be showing up at demonstrations and marches wearing pink pussyhats – a new cultural and political symbol designed as a spontaneous response to the misogynist utterances about attractive women made by President Donald Trump, most famously “Grab’em by the pussy”!
The founding partners interview each other
about Urgent matters
In our first years of Urgent, we have been busy working on a rich variety of interesting projects – but we have not talked much about what we do. So we have decided to interview each other about what Urgent means to us.
Urgent.Academy gets off on the delightfully
wrong foot with the release of Nein. Et manifest.
Do you ever realize that the only thing worse than not knowing — is knowing? That remembering history means nothing if everybody repeats it? If so — meet Eric Jarosinski and the world of nein! In the format of philosophic tweets turned into a book – published by Urgent.Academy and A Mock Book.
Trade show visitors need to find what they want
— but also what they didn’t know they wanted!
Urgent.Agency has teamed up with Bella Center in order to reinvent the familiar trade show experience, armed with a keen eye for human behaviour and spatial logic. Through a deep dive into people’s urgent needs, we aim for nothing less than creating the most meaningful creative tradeshow in the world.
Urgent ideas are redefining diplomacy
for the Swiss Embassy of the 21st century
Who would have thought that the Swiss Embassy would pioneer a brand new concept, the pop-up embassy? But leave it to Swiss ambassador to Denmark, Benedikt Wechsler, to come up with a concept so fresh and yet so absolutely logical at the same time.
In Bellakvarter, the road is paved with
more than good intentions.
Having witnessed the less than inspiring upstart of many of Copenhagen’s newer neighbourhoods, we put in an effort to cultivate an actual atmosphere in the making of Bellakvarter. We move place branding from image to actions – through a selected variety of urban interventions.